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Yaser Feizi

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Yaser Feizi

Business - Finance Stream

Commercial Account Manager
Royal Bank of Canada (RBC)

Commercial banker discusses his journey from Dubai to Canada

A study in similarities and contrasts
For Yaser Feizi, the underlying business fundamentals of his role as a Commercial Account Manager at the Royal Bank of Canada (RBC) are more or less the same to his role as a Business Development Manager in commercial banking in Dubai, but everything else, including the journey to land the banking position in Canada, has been quite different.
Born in Iran, Feizi moved to Dubai as a teenager, where he went to university and later landed his job in commercial banking. As a Business Development Manager in commercial banking in Dubai, Feizi brought the worlds of finance and commerce together, finding new clients and providing them with financing support.
After 17 years in Dubai, Feizi decided to move to Canada along with this family.

Initial job search a challenge in Canada
Despite arriving in Canada with a university degree and commercial banking experience, cracking the Canadian job market was a challenge.

鈥淚 chose Canada because of the multicultural environment and the fact that they鈥檙e very warm welcoming newcomers,鈥 says Feizi. 鈥淎fter moving to Canada, I found many of the values I sought but also uncovered many challenges in the new environment, both in terms of the workplace and education. There were so many new things and a potential language barrier, too.鈥

Yaser already new three languages before coming to Canada and had some background in English from studying at Dubai College, so upgrading his language skills came fairly quickly.

Learning everything he could about Canadian culture and bridging gaps
Feizi moved quickly to discover the Canadian business environment. He took a bridging program from Humber College, learning about leadership and management. From Seneca College, he discovered the Canadian world of entrepreneurship.

But he actually found the 91亚色 Bridging Program to be the most effective for his needs.

鈥淲hen I put the 91亚色 program on my resume, I felt there was a change in the way employers read my resume,鈥 says Feizi. 鈥淲hen you say you鈥檙e an internationally educated professional and employers see that 91亚色 has qualified you for their program, they also seem to see you differently and also understand that at 91亚色, you鈥檙e adding Canadian course material to supplement your international degree. It鈥檚 a difference maker.鈥

Employers often don鈥檛 know how to evaluate foreign credentials or if they have the same qualifications.

鈥淐anadian businesses often don鈥檛 know how to recognize or evaluate the credentials of international professionals,鈥 explains Monica Brennan, Program Manager, 91亚色 Bridging Program for Internationally Educated Professionals. 鈥淲e help new immigrants to fill the gaps, offering them a Canadian University Certificate, foundation courses on Canadian business and support for what鈥檚 required to land a position in Ontario.鈥

Prefoundation language skills at 91亚色 helped Feizi to further refine his English skills in terms of writing and speaking. Networking and mentoring also were very helpful in preparing and making connections. Finance and business law courses at 91亚色 also filled in some gaps.

Making a connection at RBC
Feizi happened to meet Vivian Leigh, an RBC banking diversity manager at a networking event. It was one of several networking events he鈥檇 attended. They discussed a number of different options, including his degree from Dubai and his work to get a complimentary degree from 91亚色. He shared his interest in commercial banking and passed along his resume.

The commercial banking role was very close to his background in terms of qualifications, softer skills and harder skills. He felt that these similarities, along with his entrepreneurial personality, might give him the chance he needed.

Within a matter of weeks, Leigh reached back out to Feizi and he ended up completing three phone interviews as well as a panel interview with three vice-presidents from commercial banking. That led to a job offer, which Feizi describes as his 鈥渄ream job in Canada鈥.

鈥淚t鈥檚 been amazing,鈥 says Feizi. 鈥淚鈥檓 advising manufacturing and supply chain companies and providing different sorts of facilities for them. You need to have experience in the commercial world and I鈥檓 a specialist in manufacturing and supply chain. I鈥檝e been able to combine these skills at RBC.鈥

How business is done, similar but different
Feizi is fascinated by some of the differences between Canada and Dubai. While the underlying skills are similar, the business culture is different.

鈥淢ost of our communications in Dubai was telephone conversations, not through email,鈥 explains Feizi. 鈥淩oughly 80 per cent of my communications here in Canada is by email, augmented by telephone and some in-person meetings. In Dubai, it was the opposite with 80 per cent of the work completed through phone calls, with 20 per cent done by email or traditional mail. So, it鈥檚 very different here.鈥

Not surprisingly, he鈥檚 also noticed differences in lifestyle between the two countries.

鈥淏oth countries are multicultural, but in Dubai there is a heavy emphasis on luxury and doing business with other countries, whereas in Canada, my experience has mostly been doing business in country. The focus isn鈥檛 as much on luxury, but on work culture and relationships. In Canada, it is all about networking.鈥

Feizi also has noticed that the use of social media is more prominent here, commenting that LinkedIn didn鈥檛 seem to be as popular in Dubai as it is in Canada.

Feizi is truly enjoying his experiences in commercial banking in Canada and has been able to apply some of his experiences from his job in Dubai with his new job in Canada, while also noting significant cultural differences. It鈥檚 an invigorating experience.

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