The "Unconventionality" of Sound Marks
Ivy Tsui is a JD Candidate at Osgoode Hall Law School Granting trade-marks to outrĂ© elements such as sound, smell, shape, taste, and texture has long been considered unconventional. However, as Professor David Vaver has foreseen, todayâs âunconventionalâ trade-marks may become the âconventionalâ trade-marks of tomorrow.[1] In recent years, the practice of trade-marking sounds has […]
