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Communication and Media Studies

BA offered by the Faculty of Liberal Arts & Professional Studies 

Get an edge in today鈥檚 media-centric and technologically evolving world, with 91亚色鈥檚 dynamic degree. You鈥檒l learn to question, analyze, and reflect on a wide range of media systems and communication technologies that influence our lives. At 91亚色, our program equips you with critical skills to formulate arguments, articulate ideas, and create compelling content across diverse platforms. Dive deep into the social, cultural, historical, and political implications of media, while gaining hands-on experience through our Field Experience Course, collaborating with local employers and community organizations. With opportunities for international exchanges and global internships, you鈥檒l broaden your perspectives and enhance your career prospects. Transform your passion for media into a powerful career path at 91亚色!

Career Options in Communication and Media Studies 

Here are just some of the career options related to this major. As all degrees offer transferable skills, some jobs are more closely linked to this field, than others. Check for regional requirements.

  • Academic Researcher  
  • Advertising Account Executive  
  • Animation Director  
  • Brand Strategist  
  • Broadcast Journalist  
  • Community Manager  
  • Communication Consultant  
  • Communication Policy Advocate  
  • Communications Trainer 
  • Corporate Communications Manager  
  • Crisis Communications Specialist  
  • Cultural Critic  
  • Data Visualization Specialist  
  • Digital Content Creator  
  • Event Planner  
  • Fashion Communicator  
  • Film Editor  
  • Gaming Community Liaison  
  • Graphic Designer  
  • Marketing Coordinator  
  • Media Buyer  
  • Media Relations Officer  
  • Nonprofit Communications Director  
  • Policy Analyst  
  • Podcast Producer  
  • Public Affairs Specialist  
  • Public Relations Specialist  
  • Reality TV Producer  
  • SEO Specialist  
  • Social Influence Analyst  
  • Social Media Manager  
  • Speechwriter  
  • Technical Writer  
  • User Experience Researcher  
  • Virtual Reality Content Developer  
  • Video Producer  
  • Web Content Manager  

Some career choices may require further education, such as graduate studies or professional courses and exams. For detailed career descriptions and specific requirements, please check . 

Entry-Level Positions in Communication and Media Studies 

An undergraduate degree is typically sufficient for these positions, though some locations may require additional qualifications. For region-specific information, please check鈥�. 

  • Academic Advisor  
  • Advertising Account Executive  
  • Brand Ambassador  
  • Community Coordinator   
  • Content Creator  
  • Copywriter  
  • Digital Marketing Specialist  
  • Event Coordinator  
  • Media Buyer  
  • Nonprofit Outreach Coordinator  
  • Public Relations Assistant  
  • Radio Production Assistant  
  • Research Assistant  
  • Social Media Coordinator  
  • Sports Marketing Assistant  
  • Technical Writer  
  • Television Production Assistant  
  • Video Production Assistant  
  • Web Content Writer  
  • Youth Program Coordinator 

For career descriptions, visit . Some occupations may also be found on ; for login information, navigate to the Career Centre鈥檚 homepage in .

Skills Developed through a Degree in Communication and Media Studies 

Core Skills

  • A comprehensive understanding of communication as a complex social process focusing on both traditional forms of mass communication and new media 
  • A critical understanding of the nature of communication and information 
  • The ability to clearly communicate your knowledge to others, including the ability to present your thoughts clearly and intelligently in written communications 

Communication, Data Gathering and Organizational Skills

  • Public speaking skills and the ability to present your ideas in front of others with confidence 
  • Deduction of information from various sources and the ability to concentrate on relevant resources 
  • An ability to prepare oral and written presentations and reports 
  • The ability to learn new information and apply this to professional demands 
  • The capacity to critically analyze problems, think creatively and make sound decisions while considering different sides of an argument 
  • The ability to explain complex ideas clearly to others and to apply complex theoretical concepts to everyday practice and professional dilemmas 

Management and Teamwork Skills

  • The ability to interpret and analyze information presented by peers and efficiently and constructively support or challenge their proposals, theories, ideas and reports in order to achieve a project鈥檚 intended and successful end result 
  • The ability to lead and interact with different people with different approaches and personal and professional backgrounds 
  • The ability to debate, persuade, mediate and present your thoughts to others, as well as the capacity to recognize and incorporate other potential solutions or applications to given problems 
  • The capability to identify priorities and proper courses of action, to plan the execution of tasks and to determine and delegate responsibilities to group members to most effectively carry out projects 

Professional Associations

Professional associations offer valuable insights into qualifications, industry trends, and career opportunities. They provide networking events, workshops, mentorship programs, and internships, as well as job boards and career development resources. Additionally, some associations offer professional licensing and regulatory oversight.

  • (CCA): Aims to advance the study and practice of communication in Canada through research and collaboration. 
  • (CPRS): Represents public relations professionals in Canada, fostering best practices and ethical standards in the industry. 
  • (CMA): Serves as a national voice for marketing professionals, providing resources and education in marketing strategies and practices. 
  • (IABC): Connects business communication professionals worldwide, promoting excellence in communication practices. 
  • (STC): Focuses on advancing the field of technical communication through education, resources, and networking opportunities. 

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